B2B advertising to shippers, logistics providers, trucking carriers and owner-operators
Cut through the noise.
Generate measurable results.
The global leader in logistics and supply chain news. Reach the decision makers who shape the industry every day.
Let’s build your plan
Why B2B brands advertise with FreightWaves.
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Our reporting runs on SONAR, the world’s leading provider of high-frequency market intelligence for the global supply chain, built on data from over $100B in freight spend and refreshed daily. Your message sits next to the numbers your buyers already use to make decisions.
Shipper, logistics and carrier decision makers who sign the contracts
92% of the Fortune 500, 100% of the Top 100 global logistics companies, 100% of the Top 500 fleets and 12,000+ small fleets and owner-operators subscribe. And 46% of our subscribers are Director level or above, including 15% in the C-suite.
When buyers ask AI, it cites us
FreightWaves.com is a top 10 citation source in ChatGPT, Claude, Gemini and Perplexity on the topics your buyers research. Put your brand in the answer.
Precision in. Proof out.
Target named accounts with first-party data, get leads on demand instead of at the end of the flight, and see monthly ROI reporting while the campaign is live.
Full-funnel freight and logistics advertising.
Every goal maps to a stage of the funnel. Pick yours to see the activations that deliver it.
Display & ABM Advertising
High-impact display on the front page of freight, aimed at the exact accounts you sell to.
- Desktop and mobile display
- ABM targeting on named accounts
- Audience extension on top-tier sites
Newsletter Sponsorships
Prominent placements in the freight industry’s go-to newsletters.
- Sponsored placements
- White paper syndication
FreightWavesTV
Pre- and mid-roll on the pre-eminent supply chain streaming platform, or a seat at the desk.
- FWTV commercials
- FWTV interviews
- Branded segment sponsorships
Podcast Sponsorships
Align your brand with FreightCasts — the #1 podcast network in supply chain.
- Show sponsorships and ad reads
- FreightCasts and SiriusXM interviews
Branded Content
Tell your story on freightwaves.com, where it carries our domain authority in Google and AI answers.
- Sponsored articles
- Targeted social boosting
- Content aligned to the 2027 editorial agenda
Webinars &
White Papers
Elevate your experts and fuel your pipeline, with leads delivered on demand.
- Webinars
- Original-research white papers
- Monthly ROI reporting
Proven results.
Precise targeting in every sector of the market, from enterprise shippers and global 3PLs to fleets and owner-operators, backed by the scale of the #1 news site in freight. Our partners see the results.
Let’s build your plan.
Tell us who you need to reach and what success looks like. A FreightWaves media strategist will reach out within one business day with ideas built around your goals.